On 12.21.12, the mayans predicted the world would end. To Save us from a terrible death, Jell-o wanted to help. In lieu of traditional, boring vegetable offerings to the Mayan gods, JELL-O offered a fun sacrifice of pudding. These spots were featured by the New York times, Adweek, Mashable and many more publications.
Role: AD & illustrator | CD: Matt Denyer & Andy Ure | CW: Jason Donaldson
As a follow up spot after 12.21.12 when the world proved to still be in tact, JELL-O ran this spot to ensure everyone knew that this product saved mankind.